Return
Definition of Return
Return refers to the financial gain or loss generated from an investment or business activity over a specific period. It is a key performance metric used to assess profitability, efficiency, and overall financial growth. Returns can be expressed as a percentage or a monetary value.
For example, if an investor buys stocks for $10,000 and later sells them for $12,000, the return on the investment is $2,000, or 20%.
Purpose of Return in Finance and Business
Return is essential for:
- Evaluating investment profitability.
- Comparing financial performance across different assets or business ventures.
- Helping businesses and investors make informed decisions.
- Measuring the efficiency of capital allocation.
- Assessing financial risk and reward potential.
Types of Return
Absolute Return
- Measures the total gain or loss on an investment over time, regardless of market benchmarks.
- Example: A stock purchased for $5,000 and sold for $6,500 has an absolute return of $1,500.
Relative Return
- Compares an investment’s performance against a benchmark index or another asset.
- Example: A mutual fund with a 10% return compared to an index that gained 8% has a relative return of 2%.
Total Return
- Includes capital gains, dividends, and interest earned over a given period.
- Example: A bond yielding 5% annually plus a 2% price increase has a total return of 7%.
Expected Return
- A forecasted return based on historical performance and risk analysis.
- Example: An investor expects an average return of 6% on their portfolio based on past data.
Real Return
- Adjusts returns for inflation to reflect actual purchasing power.
- Example: A 7% investment return in a 3% inflation environment results in a real return of 4%.
How Return Is Calculated
Basic Return Formula
Return = (Final Value - Initial Investment) / Initial Investment × 100

Example Calculation
- An investor buys shares for $1,000 and sells them for $1,200.
- Return = ($1,200 - $1,000) / $1,000 × 100 = 20%.
Return vs. Profit
Feature | Return | Profit |
---|---|---|
Definition | Measures financial gains on investments | The difference between revenue and expenses |
Application | Used for evaluating investment performance | Used in business operations |
Example | A stock gains 10% in a year | A company earns $500,000 after deducting expenses |
Example: A company may generate high revenue but still have a low return if operational costs are too high.
Advantages and Disadvantages of Returns
Advantages
- Provides measurable insights into investment success.
- Helps investors compare multiple investment options.
- Assists businesses in financial planning and growth strategies.
Disadvantages
- Does not account for inflation unless adjusted.
- Market volatility can impact returns unpredictably.
- Short-term returns may not indicate long-term profitability.
Related Terms
- Return on investment (ROI) – Measures investment profitability relative to its cost.
- Annualized return – The return on an investment expressed as a yearly rate.
- Risk-adjusted return – Evaluates returns based on the level of risk taken.
Interesting Fact
Studies show that long-term investments in diversified portfolios tend to provide higher returns over time despite short-term market fluctuations.
Statistic
According to Morningstar, the S&P 500's average annual return is around 10% historically, making it one of the most reliable benchmarks for long-term investing.
Frequently Asked Questions (FAQ)
1. How do returns differ between stocks and bonds?
Stocks typically offer higher returns but come with greater risk, while bonds provide lower but more stable returns.
2. What is a good return on investment?
A good return depends on the investment type, but a 7-10% annual return is generally considered strong for long-term investing.
3. How can investors maximize their returns?
Diversification, long-term investing, and market research help improve returns while managing risk.
4. Can returns be negative?
Yes, if an investment loses value, the return will be negative, indicating a financial loss.
5. How does inflation affect investment returns?
Inflation reduces the purchasing power of returns, making real returns a more accurate measure of profitability.
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